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Jimmy D

Wellington-based designer James Dobson began the label Jimmy D in 2004, winning the prestigious Mercedes Start Up Award with his first collection. Jimmy D’s signature look is dark, with a wry sense of humour, combining deconstructed, androgynous, oversized silhouettes with body-conscious elements.

Jimmy D continues to win new fans each season and is currently stocked in select boutiques throughout Aotearoa. He has been featured in international publications such as Japanese and Korean Vogue and Sportswear International where Jimmy D was selected as one of ‘the eight most directional collections today’.