Specialising in all things denim, Duncan is a pioneer of NZ made jeans and quality denim pieces that are made to last. Sewing and fashion have always been in his family. His grandmother was a seamstress, and his mother had a fabric shop in Hokitika. Naturally, Duncan started making his own clothes at the age of 10, which went on to see him have a blossoming carrier in fashion. He spent 10 years working in the industry in New York, has taught fashion at Massey University, and is now based out of his studio in Newtown, Wellington.