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Towa (meaning eternity in Japanese) is built on the concept of slow fashion where each garment is designed to wear, share, repair and repeat.

The philosophy behind Towa is simple: to design and make beautiful, timeless fashion while caring for the environment. The goal is to support a circular ecosystem; designing out waste, keeping materials and products in use, and regenerating natural systems.  Crafted from sustainable and high-quality fabrics, the collections are inspired by the timeless concept of “less is more” - with minimalistic and effortless designs that will stand the test of time in consumers’ wardrobes. 

Towa are committed to supporting NZ’s garment production industry by producing locally-made garments. All Towa garments are designed by Mima in the Tutakaka coast and made in New Zealand.